14 Oct 2021

Quick steps to check the quality of SEO content

Establishing your business in the digital world is not that easy, you have to work hard!  Starting with a creative website to achieve sales online, we need a lot of strategies and techniques to keep your business alive online. Design is a quick visual impact, moreover content plays a significant role in your business. UAE is a place where businesses evolve every day, so being unique is essential in this competitive world. SEO companies support your business in this competitive world with high-quality content and other digital marketing services.

Further, every year we see a continued and rapid acceleration of content quality in SEO services,

When customers find more relevant information to their questions, search marketers are still striving to ensure the content is visible and relevant. Furthermore, search engines have grown up, where we have to create dynamic content for successful results.

SEO agencies focus on valuable content. Not just throwing some words together but content with real SEO value attracts your target audience. Consequently, adding more content will not guarantee success. Always add meaningful content with high-quality to boost up your success online.

What is quality content?

The pressure to produce high-quality content forces us to make a tough decision. However, answer this question before you start with content. Do you write it quickly, just to fill up your schedule? or do you take time to produce highly-approaching content related to your audience. Obviously, SEO consultants in Dubai take time and create quality content that win over quantity.

However, quality content must be original, well-researched, free from grammatical errors, have reliable resources and links to the right places.

While starting with content check for SEO, focus on the key elements. Therefore, you can approach SEO companies in UAE for better results!

Steps to check the quality of SEO-based content

Quality SEO content score

Initially, the biggest challenge is to convert the qualitative factor into quantitative results. But, it’s a critical step if you’re taking a data-driven approach on your SEO content. Additionally, it’s the only way to scale the content creation process.

Moreover, content score has nothing to do with the word count. If the posts are longer, it isn’t inherently better, they are just words to fill up the page. On the contrary, thin content also can be of low quality. Therefore, SEO services can understand the clients and typically convey content using fewer words.

Again, content quality should research on in-depth content analysis and should cover all the sub-topics. If all the above conditions are being equal, then we have a realistic chance at ranking well.

Make it original

Besides checking the content score, also make sure that your idea and content is original.  If you want to get rank on well-covered topic, then consider a new spin on it. It’s simple, google those keywords and see what pops-up at first. If you find the same topic with high rankings, then take a different angle to your content creation.

But, there are certain tools that help you speed up the process,

SEMRush – helps you create a comprehensive picture of the topic. If you search for a keyword, you get a list of articles and related topics. Most of the SEO agencies in Dubai use this tool to choose new topics and work on it.  

On the contrary, if your content is already written or someone wrote for you, then use some plagiarism tool like grammarly, copyscape or other such tools to avoid duplicate content.

Check for grammar and spelling

While approving the content, SEO consultants look for bad grammar and poor spelling. Both can hurt your credibility and Google doesn’t crawl on sloppy writing.

If your content has grammar and spelling mistakes, then readers will understand that you didn’t take much effort to create good content.

Therefore, before scheduling your content calendar, have enough time to write and correct. Even after a good final draft, go through one more editorial click.

SEO companies usually ask their writers to take up Grammarly or any other related tools to check spelling and grammar as they write.

Check brand consistency

Every single piece of content describes your brand and so, always reflect the standards in your content. In reality, having a style guide will help but that works with writers and editors reference material.

SEO agencies suggest few platforms that allow enterprise to check whether their content is on-brand and on-strategy. Therefore, integrate these tools into workflow and ensure that content meets corporate standards.

Check reliable sources

While writing an article or blog, having linked sources will improve your credibility. Moreover, connecting to resources serve different purposes,

  • It gives a signal to google mentioning that your content has thorough research
  • Readers get a signal that information is verified and trustworthy
  • Finally, fact-checking is easy

But, you can’t cite any old information and take it as a data. Instead, take data from trusted sources and provide through as well as well-researched content.

Fact-check the SEO content

Fact-check is essential before you share the content online in UAE. Because, Google doesn’t have a beta version of fact-checking search engine and we don’t have a ny specific tools to verify the factual information.

For this reason, SEO consultants dig in and research for every single facts to publish. Click through and make sure all the facts are straight to the point.

In case of any statistics and historical information, check for trustworthy sources verify their name, title, and places.

If suppose you don’t have a source, copy paste and find the segment through Google search. Finally, make sure your fact comes up in most of the trusted places.

Check for broken links

The internet witness constant change and organizations renovate every time to the latest trend. When something disappears, the site hasn’t provided a redirect then, you’re left with a broken link on the site.

Additionally, too many broken links tell Google that your content is not trustworthy. This signals readers that content is outdated and you have to update it.

Final words on SEO content quality

Unique and quality content are the two elements that separate your content from crowd.

Apart from the above listed check points, create your own checklist and make your content is professional enough to reach target audience.

SEO companies in UAE can save a lot of time by providing the right content and optimizing it to achieve better visibility.  

Choose one of the best SEO agencies and stand out from the crowd of writers!