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Take a look at how we know about online strategies like no other.
App Development

Dubai’s Mobile App Market: Unleashing the Potential For Growth

Small businesses in the UAE must prioritize establishing a strong online presence due to the ever-evolving technology and increasing reliance on digital platforms. Digital marketing is vital for connecting and engaging with customers and will play an even more significant role for businesses in Dubai and Abu Dhabi in 2023. This article explores the essential aspects of digital marketing for small businesses in the UAE, including key trends, strategies, and channels for success.

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App Development

Top Mobile App Development Company, Abu Dhabi

Small businesses in the UAE must prioritize establishing a strong online presence due to the ever-evolving technology and increasing reliance on digital platforms. Digital marketing is vital for connecting and engaging with customers and will play an even more significant role for businesses in Dubai and Abu Dhabi in 2023. This article explores the essential aspects of digital marketing for small businesses in the UAE, including key trends, strategies, and channels for success.

Read More »
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Ecommerce

Master the Art to Build a Successful E-commerce Website in 2023: A detailed roadmap

Creating a successful e-commerce website necessitates meticulous planning and implementation. In the modern digital era, an ingeniously designed and user-friendly website is essential for businesses in Dubai and Abu Dhabi to flourish online. Regardless of whether you are a budding entrepreneur or an established corporation, establishing a compelling virtual presence is paramount in reaching a broader target market and generating sales. This comprehensive guide will delve into the critical components of constructing a prosperous e-commerce website, from defining your objectives to enhancing search engine optimization and delivering exceptional customer assistance.

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You get access to a state-of-the-art Dashboard that allows you to view everything in real time

Monitor traffic 24/7

Find out where your customers are logging on to your website from, and how many there are at any time.

Keyword Rankings

See which keywords you rank for and at what rank you come in for these selected keywords.

Activity Reporting

Monitor all website and social media activity on a daily, weekly, or monthly basis. Generate reports when you want them.

Social Media

Find out in real-time how many users visited your social media pages on Facebook, Twitter, and Instagram.

What Makes Us Different from the Rest?

10,000+ Projects Completed

Our clients include those in both the B2B and B2C sectors, across all industries. We have both the expertise as well as the experience to execute your project successfully.

Dedicated Project Manager

Every client is assigned a dedicated Project Manager who updates the client on the status of the project regularly. The Project Manager will answer all questions that the client may have.

Customized Packages

Every client has a unique set of needs, and we make sure that our packages are tailored accordingly. At Hello Pixels, we are in the business of building lasting relationships.

360-degree Approach

Our services cover everything digital, from web and mobile app development to digital marketing, SEO, social media, lead generation, and online reputation management.

Monitor Progress

Our Google Analytics-integrated client dashboard allows you to see everything that is happening, including daily, weekly, and monthly progress reports about the project.

Great Return on Investment

We see to it that our packages are always affordable and deliver value. With our sights firmly set on achieving clearly-defined results, we help you get the most out of your money.

Web Design Service in Abu Dhabi

What is
Technical SEO?

Technical SEO refers is about making changes to your website (and sometimes your web server as well) to help search engines crawl your website more effectively, leading to better indexing and a subsequent increase in search engine rankings.

How to Improve the Technical SEO of Your Website​

Use SSL​

Short for Secure Sockets Layer, SSL ensures that your website URL begins with https:// rather than http:// Google has already announced that secure websites are afforded priority over non-secure websites. All it takes for your website to transition from HTTP to HTTPS is an SSL certificate, which can be obtained as at a nominal cost or even for free. The SSL certificate verifies that your website is secure, that there are no security issues with your website.

Have a mobile-friendly website

About half the world’s internet access takes place on mobile devices. Which is the reason why your website needs to provide a user-friendly experience when viewed on a mobile device. Using responsive web design, in which the website scales itself according to the dimensions of the device, is a sure-fire way to ensure that your website is optimized for mobile devices as well. A technical SEO agency can see to it that your website follows responsive web design principles.

Make sure that your website loads quickly

If your website takes too much time to load, visitors are more likely to leave than stay. Google tracks the amount of time a visitor spends on a website. If this is low, your website fares lowly in the search engine rankings. Good technical SEO consultants can tell you how to speed up your website, such as minimizing the use of scripts and plugins & using a single CSS stylesheet. Faster loading times can also be achieved by using the right resolution for images.

Get rid of all duplicate content

It is confusing to both users and search engines when they find the same content on two pages. If the content is more or less identical, such as an ecommerce website having two pages for the same brand of shoes, but in different colours; it is recommended that you show both colour variants on the same page. Good technical SEO consultants know how to use the canonical link element to inform search engines where the main content page is, if duplicate content is unavoidable. They can also disable the printer-friendly version of your pages. Bing specifically advises all webmasters to fix duplicate content issues.

Have an XML Sitemap

This lets search engines know how frequently a page is updated, when it was last modified, and what priority it is on the website. If you are not sure how to get this done, consider using the technical SEO services of a firm that has experience in this field. When considering technical SEO firms, be sure to ask for their work experience – what they have done, how they have done it, and what improvements have been seen in the search engine rankings of the website.

Enable AMP

This is an acronym for Accelerated Mobile Pages. It is a Google initiative to increase page load times on mobile devices. Using AMP, pages are stripped down to their barest versions, while retaining text (including text formatting), images and video. Scripts are disabled, so you are unlikely to be able to comment on the pages or see any forms on the page. From an SEO perspective, AMP loads pages quickly and this increases the chances of a visitor staying on the site as opposed to leaving it.

Add structured data markup to your site

This helps search engines better understand the content on your website. What that means is that there is a greater chance that search engines will index your pages. There is also a higher chance that users will click on the links when displayed in search engine rankings. You could make use of featured snippets to get users more interested in the content on your page, or even add star ratings if it is a product page on an ecommerce site.

Register your website with Bing Webmaster Tools and Google Search Console

You can submit your website’s XML sitemap to Google Search Console as well as Bing Webmaster Tools, so that you can receive detailed reports on your website’s mobile device friendliness, search analytics, see backlinks to your website, and get rid of spammy inbound or outbound links.

Use Hreflang if your website uses multiple languages

Experienced technical SEO consultants know a thing or two, such as using Hreflang to direct users to the page in their local language. For example, if you have both English and Spanish versions of your page, those logging in from Spain will be automatically directed to the Spanish version of your page instead of having to go to the main page in English and selecting the Spanish version from there.

Technical SEO firms that have been in the business for some time are aware that if your website hosting server is located far away from the country where you operate – and where the majority of your users are from – that can affect your search engine rankings. This is because it would take longer for your pages to load. A good technical SEO company knows how to make use of a Content Delivery Network to boost the performance of your website. They will make changes to your code to make it load faster.

Use a host that offers a high uptime guarantee, and is easy to reach 24/7. A web hosting service that promises 99.9% uptime is bound to be more reliable than one which falsely advertises 100% uptime. See to it that they integrate well with a Content Management System that is easy to use or one that you are familiar with. A good technical SEO agency can help you figure out the right host for your website. Professional technical SEO consultants also know how to enable browser caching to speed up your website.

Awards & Recognitions